Smith & East Brings Local Goods and Produce to South Salem

The new marketplace seeks to offer the greater South Salem area local and regional food specialties.

Photo By Kyle Vesey

Linda Bellino opened Smith & East Marketplace in December 2017 with a trio of missions in mind: the desire to offer the greater South Salem area local and regional food specialties; to be a community gathering spot; to provide a place where home bakers could sell their products.

Bellino, a Vista resident for 28 years, saw an opportunity to “bring customers the foods and beverages that I put on my own table.” She’s found that people in the area are “truly passionate about knowing where their food comes from and supporting local farmers and food entrepreneurs.” Smith & East, Bellino notes, is part of a movement where shoppers come into local stores daily and plan their meals around what’s available. The store carries local eggs that don’t need refrigeration, a large variety of produce from farms that are either certified or practicing organic, locally roasted coffees, and bread and baked goods from area women who have taken a hobby and turned it into a business. “I love that my business is empowering someone who has a talent, and many of my customers know these women and want to support them and the store.”

Smith & East has “grab and go” sandwiches, salads, and soups for lunch, ice cream from Ferris Acres Farm in Newtown, CT, and a lovely variety of cheeses, honey, syrup, and pasta among other items. There are a few seats indoors and outside, and Bellino says she’s gratified to see neighbors of all ages have been coming in and drinking coffee or enjoying a brownie. “In small towns there’s a need for shops that bring great produce, baked goods without preservatives, and small-batch products to the residents.”



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