Heineken Drafts New VP for Its Marketing Team, Montefiore Relocates to Tarrytown, Assets at The Westchester Bank Break $300 Million Mark, Science Magazine Ranks Regeneron as World’s No. 1 Biopharm Employer
Sunny Mitchell, MD, has joined White Plains Hospital Physician Associates, a recently formed division of the hospital aligning local physicians with hospital services. She will hold the position of director of breast surgery for White Plains Hospital. Dr. Mitchell specializes in oncoplastic breast surgery, as well as nipple-sparing mastectomy.
HEINEKEN USA has appointed Matthew Kahn as vice president of marketing for portfolio brands. In his new role, Kahn will be responsible for leading the development and execution of brand strategy, media and public relations for Dos Equis, Newcastle Brown Ale, Amstel, and the recently acquired Strongbow Cider brand.
Marissa Coratti of Fishkill has been named to the newly created post of special events manager in the development department at Phelps Memorial Hospital Center. Prior to joining Phelps, Coratti was manager of special events for the Hudson Valley Region of the American Cancer Society, where she coordinated Relay for Life events in five counties.
AvalonBay Communities, a NYSE-listed real estate investment trust (REIT), has promoted Matthew B. Whalen to senior vice president for development. Whalen, who has been with AvalonBay since 2003, will continue to be responsible for acquisition and development on Long Island, adding Westchester County and Connecticut to his territory.
United Hebrew of New Rochelle, a leading Westchester nursing home and short-term rehabilitation center, has named Maria Hood as director of admissions. She was formerly director of social work and discharge planning for White Plains Hospital Center.
County Executive Robert P. Astorino has promoted two of his deputies to the top positions in their respective departments. Dr. Kunjlata Ashar, the first deputy medical examiner who had been serving as acting medical examiner for more than two years, was appointed medical examiner and commissioner of labs and research. John McCaffrey was named chief information officer, heading the Department of Information Technology (DoIT), moving up from the department’s first deputy position.
NEW BUSINESSES, RELOCATIONS, OPERATIONS
In the first quarter of 2013, Montefiore Medical Center will transfer approximately 850 administrative positions from its corporate offices in Yonkers to the Kraft Foods beverages research and development center in Tarrytown. The move will follow the purchase of the 300,000-square-foot facility at 555 South Broadway. The purchase price has not been revealed.
Montefiore officials said additional jobs will be created in Yonkers at the teaching hospital’s existing offices in the South Westchester Executive Park. The Group, which operates ambulatory care centers in Yonkers, Larchmont, Eastchester, and Scarsdale, will not offer medical services at the Tarrytown location.
As of September 12, The Westchester Bank has exceeded $300 million in total assets. It is considered one of the fastest-growing local community banks in the nation.
Life Time Fitness (NYSE: LTM) is set to purchase of the 232,000-square-foot office/distribution building that was home to Gannett for 39 years at One Gannett Drive in Harrison. An operator of 105 health clubs throughout North America, Life Time Fitness plans to raze the building, which is situated on the 24-acre site, in order to build a state-of-the-art fitness facility, which will be one of the company’s largest.
Celebrity makeup artist Jay Alvear, who recently was named one of Westchester Magazine’s “People to Watch,” was chosen by leading Latin American designer Sergio Davila as key makeup artist for his Mercedes-Benz Fashion Week Spring/Summer 2013 show.
The Ritz-Carlton, Westchester, is offering getaway packages in October and November that will include discounted room rates and tickets to local events.. Learn more at ritzcarlton.com/en/Properties/Westchester/Default.htm
The “Her Honor” mentoring program returns for a sixth consecutive year. Funded by Judge Judy Sheindlin and developed by Judge Sheindlin’s daughter Nicole Sheindlin, the program is administered by the Westchester County Office for Women, a division of the County Executive's Office. This year, the program has a new partner: The Mental Health Association of Westchester, reflecting the reality that emotional wellness contributes to success. The program matches promising young women from six local high schools with professional women who provide hands-on work experience, advice and guidance about succeeding in the workplace. These schools are: Mamaroneck High School, Mount Vernon High School, Thornton High School, Saunders High School Gorton High School, and White Plains High School.
The headquarters and main warehouse of Fresh Direct is moving from Queens to a new 500,000-square-foot facility in the South Bronx. Given its proximity to the county, the move is expected to positively impact the Westchester County job market.
Science magazine has ranked Regeneron Pharmaceuticals, Inc. as the No. 1 employer in the global biopharmaceutical industry.This is the first time a New York based company has topped the survey. Last year, Regeneron was ranked No. 2..
School Choice International, the world-leading school placement and educational consultancy, headquartered in White Plains, was honored by Inc. 500/5000 as one of the fastest growing private companies in America for the second year in a row.
AARP will designate Westchester County as one of the first seven “AARP Network of Age-Friendly Communities” at the 21st annual Golden Harvest Breakfast Awards on October 4 at Abigail Kirsch at Tappan Hill in Tarrytown. The recognition is a tribute to Westchester’s Livable Communities initiative, whose goal is to enable seniors to age in their homes. The initiative is the signature project of the county’s Department of Senior Programs and Services (DSPS), which it developed with AARP and the Westchester Public/Private Partnership for Aging Services (WPPP).
Hope’s Door, a local nonprofit organization providing safety and services to victims of domestic violence, celebrated the grand opening of its new satellite office, Hope’s Door Ossining, on September 13.
BIZ BUZZ: OUR BUSINESS BLOG
On September 19, Governor Cuomo announced the selection of a review team to evaluate designs for the new Tappan Zee Bridge. Prominent artists and architects were named to the panel, including Jeff Koons; Pritzker Architecture Prize-winning architect Richard Meier; Thomas P. Campbell, director of the Metropolitan Museum of Art; and internationally acclaimed bridge designer Keith Brownlie..
In an ongoing effort to showcase tourism in Westchester, County Executive Robert P. Astorino unveiled a series of “Falltastic Favorite Escapes” as part of the county’s Meet Me in Westchester campaign at a press briefing at Stone Barns Center for Food & Agriculture. Featuring exclusive itineraries created by some of Westchester’s most notable residents, from The Headless Horseman to star of new ABC show 666 Park Avenue Vanessa Williams, these “Favorite Escapes” highlight both the popular destinations and secret getaways throughout Westchester. To view all the “Falltastic Favorite Escapes,” visit Escapes.VisitWestchesterNY.com.
The Meet Me in Westchester campaign launched in June to help boost tourism as an economic driver in the local economy. At that time, Astorino announced that tourism in Westchester grew by 8 percent in 2011 to $1.7 billion, returning to pre-recession levels and supporting 24,000 jobs. The Meet Me in Westchester campaign will continue to build on that momentum through a mix of marketing, advertising, social media, and special promotions throughout the year.
Westchester County Executive Robert P. Astorino has announced that the Health Department will save approximately $2 million in rent over the next five years by relocating several health programs into county-owned buildings. Effective November 1, the Health Department will move to a single floor at 145 Huguenot Street in New Rochelle. The county had occupied 56,618 square feet on two floors since 1997, but will now reduce its tenancy to 28,309 square feet. The Health Department’s Divisions of Community Health, Disease Control, Children with Special Needs, and Public Health Information and Communications will remain at 145 Huguenot Street. Residents seeking help with obtaining health insurance also should also visit the New Rochelle office. The Environmental Health Division will maintain a presence in New Rochelle, but its main office has moved to Mount Kisco. Additional Environmental Health staff will also now be located in Peekskill.
HOT PROPERTIES - 914INC.'S COMMERCIAL REAL ESTATE SHOWCASE
Property: 465 Columbus Ave, Valhalla
Lobby: 1,020 SF ( built)
Lobby: 1,655 - 13,000 SF (to be built)
2nd Floor: 3,633 SF (built)
3rd Floor: 3,118 SF (built)
3rd Floor: 5,392 SF (built)
3rd Floor: 2,371- 14,233 SF (to be built)
Selling points: This beautifully landscaped campus features rolling hills and pond views. The property boasts a newly renovated atrium, café, and conference facility, as well as covered and open-air parking. It offers excellent access to the Bronx River, Sprain Brook, Saw Mill, and Taconic State Parkways, I-287, and Route 22. Bee Line bus service available.
Downside: Property is not within walking distance to a train station.
914 DATEBOOK – UPCOMING BUSINESS EVENTS
Music Conservatory of Westchester Annual Jazz Brunch
Shenorock Shore Club, 475 Stuyvesant Ave, Milton Point, Rye; 11 am - 2 pm; tickets start at $75..Pre-eminent jazz guitarists Gene Bertoncini and Ed Laub, and jazz violinist Sara Caswell, perform at an annual Jazz Brunch at the Music Coservatory of Westchester. For details, call (914) 761-3900 or visit jazzbrunchmcw.eventbrite.com.
UJA-Federation of New York Business and Professional Division Opening Event Breakfast
Willow Ridge Country Club, 123 North St, Harrison; 7:45 am; $54 per person. UJA-Federation of New York's Westchester Business and Professional Division Fall Breakfast will feature Jason Ackerman, founder and CEO of FreshDirect.. For more information, contact Nora Shapiro at firstname.lastname@example.org or (914) 761-5100 ext. 122.
914INC.’s Power Breakfast Series: Social Media Panel
DoubleTree by Hilton Hotel, Tarrytown; 7:30 - 9 am. 914INC. hosts a social media breakfast panel as part of its ongoing Power Breakfast Series. Network with fellow business professionals over breakfast, and find out how to best use social media for your business. Attendance is free, but prior registration is required. To register, please email email@example.com.
120 Bloomingdale Road, White Plains; 1 - 3pm. Presented by Score Westchester, this free workshop covers the importance of establishing a unique competitive edge as a first step in developing a sales strategy. Discussion of the basic elements for creating a sales approach follows, including designing a customer profile, performing market research, and determining a process for targeting the market, including the selection of media for lead generation (cold calls, advertising, direct mail, e-mail, etc). Examination of sales presentation techniques and identifying sales resistances also are considered. For more information, call (914) 948-3907 or visit scorewestchester.com.
120 Bloomingdale Road, White Plains; 1 - 3pm. Presented by Score Westchester, this workshop offers an insider’s look at comprehensive new ways to manage and promote events large and small. Today’s affordable and easy-to-use event marketing tools provide small businesses and nonprofits the ability to engage and capture meaningful data about their audience which can result in stronger relationships, increased sales, and smarter event planning. In this session, Erik Mintz, director of Constant Contact Event Marketing, will discuss effective online event marketing techniques. For more information, call (914) 948-3907 or visit scorewestchester.com.
Westchester Grow Conference for Entrepreneurs
The Gateway Center, Westchester Community College; 5:30 – 7:30 pm. Jon A. Dorf will participate as a panelist at the conference, presented by the Westchester County Office of Economic Development and the Gateway to Entrepreneurship at Westchester Community College. Dorf will provide a brief overview of the firm’s business: how he started out, his firm’s growth over the years, and the recent expansion and move to a brand-new office space in The International Corporate Center in Rye as the newly established firm of Dorf & Nelson LLP. Larry Gottlieb, director of the Westchester County Office of Economic Development, will moderate the program and conduct a 30-minute Q&A with the panelists. Call (914) 606-6600 for details.
Marketing, Advertising and Public Relations Workshop
Presented by Score Westchester, 120 Bloomingdale Road. This free workshop will teach the basics of market research, analysis of the competition, creating a marketing plan, techniques of promoting sales and defining advertising objectives. It will additionally provide an overview of options to get the word out, discussion of costs and networking, and an examination of when PR may be appropriate. For more information, call (914) 948-3907 or visit scorewestchester.com.
914INC.’s Second Annual Women in Business Luncheon
DoubleTree by Hilton Hotel, Tarryown; 11:30 am - 2 pm. Join the editors of 914INC. as they honor the most influential women in Westchester, as featured in the cover story of the magazine’s Q4 issue. Single tickets are $85, and tables of 10 are $800. For more information or to purchase tickets, visit cvent.com/events/914inc-magazine-s-women-in-business-luncheon/event-summary-af5735c6815f42a3a478fbfef571cfc0.aspx
Do you have tips, scoop, or gossip concerning business in Westchester? If so, our INComing blogger, Lisa Cesarano, is all ears. Please e-mail her with a short pitch to firstname.lastname@example.org.
Upcoming events should be submitted no later than Sunday, October 7, to be considered for the October 16 edition. Please submit business-related events only; no fundraisers or consumer events.